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The franchising market is a very difficult process, resulted form intensive relationships of the parties involved and participants. Franchise buyers and sellers of are faced with a huge number of potential interactions and process involvements. To well understand them requires spending incredible amount of time and effort. Often, the franchisee can not imagine what awaits him at the time he (or she) buys a franchise, as well as an aspiring franchiser may not realize the full range of options and tools available on the market.

The WORLD FRANCHISING project, and the FRANCHISE SUPRMARKET world franchise directory, allow interested parties to pass all the stages of obtaining necessary knowledge in a few days.

Systematization of current franchising information, a description of all the participants will provide for necessary contacts, and expand capabilities of your franchise, and for investors and an existing franchisees - will provide for necessary advice from associations, federations and councils.

On possibilities available for parties interested
Franchising relations are established between a franchisor, the man who created a big business and a franchisee - an independent entrepreneur, who wants to organize his (her) business by buying the right to use the trade mark of the first. Such cooperation is very beneficial for both parties, as franchising has certain advantages, which we will now consider.

Franchisor benefits

• When a company reaches certain business heights, the leadership begins to ponder on its future development. Previously, businesses were spending money on opening of a new company or a branch, but today they prefer not to invest money, but to make a profit by selling franchise, and obtaining in the future an impressive monthly interest from a franchisee’s company.
• Franchising business develops by a specific pattern, and has a win-win nature, so franchisors are not afraid of creating a network of subsidiaries. Moreover, they get a chance to even reinforce glory of their brand on the market.
• Franchisee can not only be local companies, but also foreign businessmen, which expands the scope and the impact on potential customers. A company, established abroad, promotes the products in other countries, and without significant financial investments on the part of the franchisor.

Franchisee benefits

• The franchise is not always cheaper than opening one’s own independent business, but it is more promising, especially if the franchisee is working with a major company. Business is being built on already existing and proven model, which guarantees unconditional success and rapid return of funds invested.
• Franchisor always provides training materials, carries out workshops, training sessions, which help a businessman to drill into all the nuances of the future undertaking, so even people without special education may become a franchisee, which allows them you to acquire a new profession.
• Franchising means continued support. If you experience any difficulties, then there is always the founder of the business, namely the franchisor, who will help to avoid a mistake.
• Franchising allows to avoid competition with other companies, which are also based on the franchise and promote the same brand, as the franchisor defines clear territorial boundaries of business for franchisees at the stage of organization of the company, and clearly determines them within the contract.

The WORLD FRANCHISING project and the FRANCHISE SUPRMARKET franchise World directory allow you to select the performers and get the best price and quality services - from the franchise creation stage to its sale stage (for the franchisor), and from the activity field choice stage to the franchise’s successful launch and its further development stages (for a franchisee).

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